Hair Growth

Keratin Freshening Shampoo

171 reviews
$ 29
$ 29

Promote Growth & Target Hair Loss

A Dual Treatment Shampoo infused with essential ingredients for hair growth such as Biotin, Keratin and Apple Stem Cell Extract. The Freshening shampoo unclogs hair follicles for better absorption of hair growth actives while delivering nutrients to the scalp and strands to strengthen and prevent breakage and hair loss. 

No Added: Silicones, Parabens, Sulfates or Sodium Chloride 

Why It Works

Gently Cleanses Without Stripping
Unclogs & Refreshes Follicles
Prepares Hair for Growth Routine
Key ingredients

Powered by clinically-inspired ingredients

Each ingredient is selected for a clear purpose: stronger roots, healthier scalp, and visibly fuller-looking hair.

Hydrolyzed Keratin

Hydrolyzed Keratin

Improves hair's flexibility and elasticity

Repair Strength
Apple Stem Cell Extract

Apple Stem Cell Extract

Malus domestica

Helps stimulate and refresh dormant follicles

Support Growth Scalp Health
Sea Kelp Extract

Sea Kelp Extract

Macrocystis pyrifera

Nourishes and fortifies hair and scalp

Scalp Health Strength

Our Formula

Our formula is crafted to replenish and condition both hair and scalp, helping strands feel smoother, stronger, and more manageable. With consistent care, hair looks healthier, shinier, and less prone to breakage.

Full ingredient list

Ingredients

Complete list of vitamins, minerals, and botanical extracts used in our formula.

View Full Ingredients

Water, Sodium Lauroamphoacetate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Lauramine Oxide, Coconut Oil, Glycerin, PEG-150 Distearate, Hydrolyzed Keratin Protein, Phenoxyethanol, Disodium EDTA, Hops Flowers Extract, Peppermint Oil, Rosemary Leaf Extract, Argan Oil, Biotin, Panthenol, Sea Kelp Extract, Vitamin E, Pomegranate Seed Oil, Apple Fruit Cell Culture Extract, Fragrance.

Formulated Without

Sulfates, Parabens, Silicones, Sodium Chloride, Mineral Oils, Phthalates.

Suggested Use

Apply to wet hair and massage gently into the scalp to create a rich lather. Rinse thoroughly. Repeat if needed. For best results, follow with Keratin Freshening Conditioner and your preferred Kerotin treatment.

FAQ

Frequently Asked Questions

Everything you need to know before you start.

Is it safe for daily use?

Yes, it’s gentle enough for regular use and suitable for all hair types.

Is it safe for color-treated hair?

Yes, our sulfate-free formula is safe for color-treated and chemically processed hair.

Will this shampoo help with oily or greasy hair?

Yes. It gently cleanses the scalp and removes excess oil without stripping away essential moisture, helping hair feel fresh and balanced.

Does it contain sulfates or harsh ingredients?

No. The formula is sulfate-free and designed to cleanse effectively while being gentle on both hair and scalp.

Who is this shampoo best suited for?

It’s suitable for all hair types, including dry, oily, damaged, or chemically treated hair, and is gentle enough for sensitive scalps.

Will it dry out my hair?

No. The formula is designed to cleanse without over-drying, helping maintain your hair’s natural moisture balance.

Can I use it with other Kerotin products?

Yes. It pairs well with other Kerotin treatments and is a great first step in your hair care routine for optimal results.

Customer Reviews
4.9 Based on 171 Reviews
5 ★
92% 
157
4 ★
7% 
12
3 ★
0% 
0
2 ★
1% 
1
1 ★
0% 
1
Customer Photos
Write a Review Ask a Question

Thank you for submitting a review!

Your input is very much appreciated. Share it with your friends so they can enjoy it too!

Filter Reviews:
  • hair
  • shampoo
  • bottle
  • Conditioner
  • Kerotin
  • &
  • experience
  • hair growth
  • anyone
  • thinning hair
SW
10/02/2024
Samuel W.
United States United States

Simply the best

I am a man, and I was never into shampoos. After many bad experiences, I found this brand. my hair was thin, always greasy and it was very weak. The shampoo is just perfect for me. It cleaned my hair without being so potent like others brands that literally burned my hair and damaged it, and instead it made stronger and finally my scalp doesn’t hurt or itch. My hair is never been healthier :)

Kerotin Keratin Freshening Shampoo Review
RT
11/20/2023
Rochelle T.
United States United States

Best in class

I love them. They are far superior to the over seven other products I have tried over the last 15 years. I would like the conditioner in a larger bottle and to be rewarded with easy-to-use travel sizes of the shampoo and cream rinse.

Kerotin Keratin Freshening Shampoo Review
11/21/2023

Kerotin

Wow! Thank you for sharing your experience with us and we love your hair, Rochelle!

JG
10/29/2023
Judy G.
United States United States

Love Kerotin

I have been using Kerotin for a year now and love the smell, feel and fullness it gives my hair. I recommend it to anyone looking for added volume to their hair.

Kerotin Keratin Freshening Shampoo Review
10/29/2023

Kerotin

Thank you for the kind words, Judy! We're delighted to hear that you are satisfied with our products. Keep us posted!

A Kerotin Customer
GC
03/19/2023
Grace C.
Canada Canada

Wonderful mask!

I've used this mask just once, today. It's already made a difference, my hair is so soft, shiny, and the tangles came out immediately! I'm definitely going to continue using this!

Kerotin Keratin Freshening Shampoo Review
03/20/2023

Kerotin

Hi Grace! Thank you for the wonderful feedback about our product. We wish you all the best on your hair journey!

EA
01/14/2023
Elsa A.
Sweden Sweden

Great products

I’ve had problems with my hair getting really oily one day after washing it. With these products I’m finally free from that, I can go a couple of days without washing my hair and it looks and smells lovely.

Kerotin Keratin Freshening Shampoo Review
01/17/2023

Kerotin

Hi Elsa! Thank you so much for taking the time to share your experience with the products. We are happy to be a part of your hair journey.